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SEO Audit Tool

Perform a comprehensive website audit and discover opportunities for higher rankings.

Comprehensive SEO Audit

Enter any URL to get a complete technical and on-page SEO analysis. Discover actionable issues to improve your rankings.

In practice

Findings to confirm in SEO Audit Tool

  • The URL is the page you mean, not the whole host.
  • You waited for the fetch.
  • You opened failed rows before changing templates.
  • You did not treat a pass as a ranking.
  • A blocked response was read as the response, not as the real page.

In practice

How a SEO Audit Tool finding reads

Input

Submit https://example.com. The server requests that URL, analyzes the HTML it receives, and requests PageSpeed. You see errors, warnings, and passes for that response, not for every URL on example.com.

What you should see

If the host returns a block page, the audit describes that block page. It cannot invent the HTML it did not receive.

From the form

Language in the SEO Audit Tool report

TermMeaning
FetchThe server’s request for the URL you typed.
On-page checkA look at elements in the returned HTML.
PageSpeedThe lab request that can accompany the audit.
ErrorA failed check in the report.
WarningA weaker finding, grouped apart from errors.

On this tool

Severity, scope, and what SEO Audit Tool skipped

An on-page audit inspects the HTML that was returned: title, description, headings, links, images, and similar elements. PageSpeed adds lab metrics for that URL when the request succeeds. The report is for the single URL you submit.

The report groups errors, warnings, and passed checks from the HTML that came back. Open a failed row to see what the fetch found. PageSpeed details appear when that request returns. If the host blocks the fetch, the report can only describe the response it got.

Fetched HTML is one of the values SEO Audit Tool puts on screen. The audit reads the document the server got back. Title, description, headings, links, and images are judged from that HTML. Client-rendered text that was not in the response will not be seen.

Read Errors on its own before you mix it with the other rows. Failures the checks treat as problems. They are listed in the report. Fix the HTML, then fetch again. The report does not edit the site.

Warnings answers a narrower question than the headline number. Issues that are weaker than errors. They are grouped separately. A warning is not a ranking promise.

Treat Passed checks as a label with a specific job. Checks that matched the HTML. They show what was present. A pass is about that response, not about the whole site.

The PageSpeed line is worth a full stop. A lab request for the same URL. Details appear when the request returns. If it fails, the HTML checks can still be there. This is separate from the sample Page Speed Test UI.

Use it when you want the server to retrieve one URL. Do not use it as a whole-site crawler, a rank tracker, or a substitute for Search Console. The fetch sees the HTML the server received. Content that appears only after a browser runs scripts may be missing.

If you remember one sequence from SEO Audit Tool, remember the fields in the order they change a decision. Fetched HTML matters because The audit reads the document the server got back. In practice, Title, description, headings, links, and images are judged from that HTML. The mistake to avoid is this: Client-rendered text that was not in the response will not be seen. Errors matters because Failures the checks treat as problems. In practice, They are listed in the report. The mistake to avoid is this: Fix the HTML, then fetch again. The report does not edit the site. Warnings matters because Issues that are weaker than errors. In practice, They are grouped separately. The mistake to avoid is this: A warning is not a ranking promise. Passed checks matters because Checks that matched the HTML. In practice, They show what was present. The mistake to avoid is this: A pass is about that response, not about the whole site. PageSpeed matters because A lab request for the same URL. In practice, Details appear when the request returns. The mistake to avoid is this: If it fails, the HTML checks can still be there. This is separate from the sample Page Speed Test UI. After that, the checks are simple. The URL is the page you mean, not the whole host. You waited for the fetch. You opened failed rows before changing templates. You did not treat a pass as a ranking. A blocked response was read as the response, not as the real page.

The worked example for SEO Audit Tool, read as one scene, is this. Submit https://example.com. The server requests that URL, analyzes the HTML it receives, and requests PageSpeed. You see errors, warnings, and passes for that response, not for every URL on example.com. If the host returns a block page, the audit describes that block page. It cannot invent the HTML it did not receive.

Keep SEO Audit Tool as this step only. When the job moves on, the Page Speed Test UI is the next page: Page Speed Test UI shows a performance score and lab-style metrics for a URL you type. The Page Size Checker covers a different piece of the same work: Page Size Checker asks for a URL and then shows a total kilobyte figure plus a split across HTML, images, scripts, and CSS.

Where SEO Audit Tool fits

SEO Audit Tool sends the URL you enter to the iSkills server, which fetches that page and returns on-page checks plus a PageSpeed request. It is for one address you want inspected. The report lists errors, warnings, and passed audits from the HTML that was retrieved. This is a live fetch, not a local sample.

SEO Audit Tool sends the URL you enter to the iSkills server, which fetches that page and returns on-page checks, and it also requests PageSpeed for that URL. This is a live fetch of the single address you submit, not a sample and not a crawl of every page on the host.

SEO Audit Tool in order

Enter a website URL.

Start the audit and wait for the server to fetch the page.

Read errors, warnings, and passed audits.

Open a failed row, then fix the HTML and run the same URL again if you need a fresh fetch.

What SEO Audit Tool returns

  • The URL is fetched by the server, so the report reflects that response.
  • Errors, warnings, and passed checks are grouped.
  • A PageSpeed request runs alongside the HTML checks when the request returns.

Easy to misread SEO Audit Tool

Treating it as a full-site crawl

One URL is fetched.

Expecting JavaScript-only text

The fetch uses the HTML response.

Using the sample speed UI instead

The Page Speed Test UI does not call PageSpeed. This audit does.

Reading a pass as a ranking

A pass means the check matched the HTML.

On this tool

Questions after a SEO Audit Tool run

Does the SEO audit fetch the page?

Yes. The server requests the URL and analyzes the HTML it gets back.

What is in the report?

Errors, warnings, passed audits, and PageSpeed details when that request returns.

Is this a whole-site crawl?

No. It analyzes the URL you enter.

Does the sample Page Speed Test do the same fetch?

No. That screen uses fixed numbers. This audit asks the server to request PageSpeed.

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